The benefits of premium tyres over budget tyres are explained and demonstrated in this four minute 3D animation.
The story follows Harry and Tom. A couple of ordinary guys driving the same model of car along the same road. The only difference is that Harry has premium tyres fitted on his car, whilst Tom opted for a cheaper brand.
Subsequently when they each encounter Daisy the cow standing in the middle of the road the outcome for both car and driver is completely different - see the movie to believe it!
